Products and Services
Focus offers a wide range of products and services to both vendors and end-user clients. Our expertise encompasses systems, software and storage, with particular strengths in virtualized infrastructure and blade technologies as building blocks towards the dynamic, agile IT of the future.
We serve both vendors and clients through our research and analysis - delivered through Focus research reports, white papers, industry columns (for TechTarget, Virtual Strategy Magazine, and others), chairing events (e.g. Virtualization Chair for Interop and Blade Systems Insight), keynote and technical speaking engagements (TechTarget, Ziff-Davis, Avnet's Road to Virtualization, Arrow), webcasts and podcasts (see our upcoming events page for scheduled events or Click here to request a Focus analyst to speak at your event). We are also available for custom consulting projects tailored to individual client needs.
Vendor Services
Our broad experience in systems, software
and storage can work for you. With both technical depth and
marketing knowledge, from initial product concept through requirements definition, product development and launch, we have the expertise and experience to help you in:
- Speaking engagements (keynote and technical speaking, conferences, seminars, webcasts, podcasts)
- Market research and market landscape analysis
- Analyst reports on your products (Briefs,
Profiles, White Papers, Case Studies)
- Competitive analysis
- Strategic marketing planning
- Channel/end-user sales strategy
- Tool development (e.g. ROI and TCO tools, surveys)
- Customer Education and Training
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IT End User Services
Our independent market research and analysis, up-to-date and in-depth market knowledge,
expert columns in industry publications,
books, Landscape Reports, Briefs, Solution and Case Study
Profiles, Business and Technical White Papers and consulting services deliver clear and concise information which help you:
- Assess your business and technology needs
- Obtain a clear landscape of the key players, their role in the industry, their strengths and weaknesses, their partners, and their technology
- Understand how vendor strategies and products match up to your business and technical goals
- Cut through vendor-driven marketing noise to cull the information most valuable to your decision making
- Obtain independent analysis of vendor features, benefits, ROI, TCO and more
- Develop RFI and RFP documents and processes for product selection
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Focus Market Research Reports
Focus Market Research Reports offer
in-depth analysis of specific solutions or technology areas. We offer a
variety of reports and tools ranging from Product/Vendor Briefs through
comprehensive Landscape Reports. (Also see Upcoming Events for
webcasts, seminars and conference events incorporating our research).
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Landscape Reports - Comprehensive
report on a particular market or technology area. Includes drivers,
considerations, key and emerging players and an analysis of their product
and service offerings.
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Profiles - In-depth analytical look
at selected solutions, services or case studies.
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White Papers
- Technical paper (6-30 pages) on how a solution works, including
detailed technical analysis.
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Briefs - Quick at-a-glance look at
a product, vendor or emerging technology area
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Tools -
Sample surveys, matrices, and ROI/TCO tools to help with analysis, product
selection and implementation.
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Links & Affiliates